Guest Post by Nabeha Latif, Social Media Guru If you’ve got all your social media covered, why leave out YouTube? If you haven’t gotten around to capitalizing on the video platform’s huge audience, now is better than ever! When it comes to numbers, YouTube is hitting it out of the park! With around 500 hours worth of video content uploaded every minute, no wonder, it ranks No. 2 for global and domestic web traffic globally. In the current era of media consumption and content consumption, whether it’s education, entertainment, or news updates, YouTube has a vast variety for it all. With the whole social trend gradually moving towards video-based content on almost all platforms, YouTube is in the spotlight. Surely […]

Dr. Jens Schmidt, A German Executive in Shanghai Dr. Jens Schmidt is an expat. The company’s corporate headquarters in Stuttgart, Germany, assigned him  to improve efficiency at the company’s manufacturing plant in Shangai, China. During his first 90 days he came up with a list of quality issues and he shared this list with three of his direct reports (Mr. Zhu, Mr. Cao and Mrs. Ping).  He asked them for input on how to mitigate the issues within the next 90 days and what the “low hanging fruit” were. He emailed them on Friday evening and asked them to respond by Monday morning, enough time to review over the weekend. While Dr. Jens Schmidt was sorting out his moving goods […]