Tag Archives: Solopreneurs

Seven Strategies to Keep your Business Afloat in Face of the Coronavirus Pandemic

Milk Car

Businesses all over the world are having a tough time raising their head in this period that is characterised by uncertainties. However, here are some seven proven strategies that will help you get ahead and weather this storm of Coronavirus pandemic.

Where to Begin Your Digital Strategy as a Solopreneur

Digital Marketing

by Taylor McKinney As a solopreneur, you know that no good business can run without a solid digital strategy. After all, failing to plan is planning to fail. With a carefully curated approach, you can anticipate increased sales, new and returning customers, and long-term growth. Here’s what you need to know about creating your digital strategy as a team of one. Determine your mission This is the foundation upon which your entire business is run, so consider this one carefully. For example, Patagonia’s mission statement isn’t just about selling outdoor clothing and gear, but to “build the best product, cause no unnecessary harm, and use business to inspire and implement solutions to the environmental crisis.” Ask yourself what’s at the […]